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  • Nike Cross Nationals runner 627 cross country running aric rist Proof of Concept Dan Root
  • Nike Cross Nationals Start cross country running aric rist Proof of Concept Dan Root Mana ManaMediaPDX
  • Nike Cross Nationals Girls cross country running aric rist Proof of Concept Dan Root Mana ManaMediaPDX Agency Director
  • Nike Cross Nationals start go cross country running aric rist Proof of Concept Dan Root Mana ManaMediaPDX Agency Director
  • Nike Cross Nationals mud cross country running aric rist Proof of Concept Dan Root Mana ManaMediaPDX Agency Director
  • Nike Cross Nationals racing cross country running aric rist Proof of Concept Dan Root Mana ManaMediaPDX Agency Director
  • NIKE Cross Nationals cross country running aric rist Dan Root Mana ManaMediaPDX Agency Director
  • NIKE Cross Nationals cross country running aric rist Dan Root Mana ManaMediaPDX Agency Director
  • NIKE Cross Nationals cross country running aric rist Dan Root Mana ManaMediaPDX Agency Director
  • Nike Cross Nationals one shoe cross country running aric rist Proof of Concept Dan Root Mana ManaMediaPDX Agency Director
  • Nike Cross Nationals girls running cross country running aric rist Proof of Concept Dan Root Mana ManaMediaPDX Agency Director
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The Facts

Client
NIKE

Art Director
Aric Rist

Photographer
Dan Root

We did

Art Buying

Creative Development

Art Direction

Creative Consulting

Project notes

A concept partnership with photographer Dan Root to experiment in finding authentic sporting moments to be photographed in a beautiful way. All shot in one day at NIKE Cross Nationals.